Nike>Jordan Brand


Product superiority shot practically with motion control and a robot arm.

Jordan Brand CD Brand Design Team
Agency Los York
Creative Director Serge Kirsanov
Art Director + 3D  Sam Cividanis
Compositor David Do
Design Serge Kirsanov
Sound Design Echo Lab
Editor Ryan Delk  

The AJXXXII is the premiere performance shoe. Inspired by the Air Jordan II — the Italian-made, first-ever luxury basketball shoe — the Air Jordan XXXII represents the intersection where luxury craft meets modern innovation.